HOT AC plays a mix of hit songs from the 80′s, 90′s and today. The format is positioned squarely between CHR and Adult Contemporary stations. It is a Top 40 radio for adults, without the rap and hard rock. Hot AC has an upbeat tempo with a fun DJ presentation and large-scale promotions. Core artists include: Lady Gaga, Maroon 5, Katy Perry, Train, Pink, Nickelback, Gwen Stefani, Daughtry, Coldplay, Cee lo Green, Bon Jovi and Bruno Mars.
In the ultra-competitive race for female consumers,Hot AC ranks in the top 5 in six of the top ten markets. An avalanche of compatible hit songs from across the musical spectrum is making the format so mass appeal that it’s out-performing CHR stations in total audience in many markets.
Core Listeners: Hot AC stations maintain a large listener footprint of primarily women (65%) aged 18-44.