Some, like the National Highway Traffic Safety Administration, argue that hybrid and electric cars should make more noise to make...
Knowledge
The Bright Lights of Broadway…and Madison Avenue+
There’s a reason why theatrical productions often begin off-Broadway. On Broadway, the lights shine with greater intensity and bring greater...
The Radio Primer+
The Radio Primer is a collection of notes that we’ve accrued over the past few years from various trades and...
Out of This World Sound+
Video games are big business. In its first day, Halo 4 generated $220 million in global sales, rivaling total box...
AT&T Calls on the Power of Sound+
What does “Safe” sound like? That’s just one of the challenges AT&T gave to Man Made Music; the firm responsible...
Brand Savvy Tweens+
For the 2012 Sonic Brand Study KMS measured the strength of many well known sonic brands by surveying men and...
Ringing Young Ears+
During the day, playgrounds welcome young people to come and play. But at night, one particular playground is using the...
Thirteen is a lucky number for today’s advertisers+
Thirteen is a lucky number for today’s advertisers. It’s the number of media channels that radio can effectively mobilize to...
Relevant By Any Definition+
At the recent Wells Fargo Media Conference, Entercom CEO David Field answered a question about radio’s continued relevance saying there...